Business Giving Strategies » NFL Philanthropy http://www.businessgivingstrategies.com Tips, Tools and Strategies for Strategic Business Philanthropy Mon, 16 Jan 2012 19:34:11 +0000 en hourly 1 http://wordpress.org/?v=3.1.2 Indianapolis Colts Partnership with Books for Youth http://www.businessgivingstrategies.com/2008/08/24/indianapolis-colts-partnership-with-books-for-youth/ http://www.businessgivingstrategies.com/2008/08/24/indianapolis-colts-partnership-with-books-for-youth/#comments Sun, 24 Aug 2008 16:28:03 +0000 Susan Hyatt http://www.businessgivingstrategies.com/?p=183 As I have mentioned in prior posts, I am in Indiana conducting a statewide evaluation of their AmeriCorps Programs.  I am staying at the Hyatt (where else can I get pens free with my last name on them…???!!) a few short blocks away from the new Lucas Oil Stadium.  While I am not a football fanatic – I enjoy watching the sport and always like to do groundbreaking things.  Tonight is the Indianapolis Colts first game (albeit pre-season) against the Bills in the new stadium – so I decided to go.  The other evaluator had no interest in going with me so I got myself a ticket and will be braving it alone as a Broncos fan incognito in section 144!

Anyway…I went on the Colts’ website to double check the start time of the game and saw that tonight before the game, the team is sponsoring a book drive.  “This year, the Colts will host a Books for Youth collection prior to kickoff of the Colts vs. Bills game on Sunday, August 24, 2008 from 4-8 p.m. Collection sites will be located at the Colts Community Collection Stations outside each of the Lucas Oil Stadium gates. Be sure to bring a new or gently used children’s book to drop off before you enter the new home of the Colts!  If you are unable to donate on August 24, but would like to support the Books for Youth initiative, please click here for more information.”

Turns out that in 2006 the Colts announced a new partnership with the Indiana Department of Child Services (DCS) for the “Books for Youth” program. Through this program, the Colts and the DCS are providing foster children throughout Indiana with their own personal library of 25 books.  When you click the Community tab on their website, it lists 16 programs the Colts support – Books for Youth is only one of them.

Nice job Colts!  Good luck tonight!

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