I was checking my Facebook wall a few minutes ago and noticed an ad from Starbucks about their new (RED) affiliation.  As a kickoff they are doing a donation of $.05 per “handcrafted beverage” to the Global Fund on December 1st, World AIDS Day.

Facebook clearly offers a huge marketing reach for a cause marketing ad like this!

Tags: cause marketing, Facebook, Global Fund, Starbucks(RED), World AIDS Day

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