http://www.businessgivingstrategies.com/2008/04/29/borders-books-for-ronald-mcdonald-house/ Tips, Tools and Strategies for Strategic Business Philanthropy Thu, 08 Dec 2011 09:33:57 +0000 hourly 1 http://wordpress.org/?v=3.1.2 http://www.businessgivingstrategies.com/2008/04/29/borders-books-for-ronald-mcdonald-house/comment-page-1/#comment-337 christine Sun, 06 Sep 2009 18:32:32 +0000 http://bnconnections.wordpress.com/?p=106#comment-337 kelly, i completely agree with you. when i "donated" a book yesterday i actually mistakenly thought that the PROFITS not the book was being donated to charity. Only when I realized that the book i bought was not in my bag, did i realize the BOOK was being donated to charity. I found this whole incident very disappointing and it has made me a very unhappy Borders customer. There is nothing charitable about making money off of charity. Borders did not GIVE anything away. Their customers gave books to charity. Borders absorbed 100% of the profits. kelly, i completely agree with you. when i “donated” a book yesterday i actually mistakenly thought that the PROFITS not the book was being donated to charity. Only when I realized that the book i bought was not in my bag, did i realize the BOOK was being donated to charity. I found this whole incident very disappointing and it has made me a very unhappy Borders customer. There is nothing charitable about making money off of charity. Borders did not GIVE anything away. Their customers gave books to charity. Borders absorbed 100% of the profits.

]]> http://www.businessgivingstrategies.com/2008/04/29/borders-books-for-ronald-mcdonald-house/comment-page-1/#comment-27 kelly Fri, 01 Aug 2008 22:57:47 +0000 http://bnconnections.wordpress.com/?p=106#comment-27 I just went to Borders in the White Flint Mall in Rockville, MD and bought a book. The sales person asked if I wanted to donate a book for children. So, I purchased another book to donate -- a thin Dr. Seuss book. I thought it would be a few dollars, but when I looked at the receipt after coming out of the bookstore, I noticed that the book was about $10. That's not so bad for giving to charity, but I became quite irritated after thinking about it a while because the $10 wasn't going to the children. It was going to Borders and their profit pot. I'm sure it didn't cost Borders $10 to acquire the book and Borders wasn't donating any of the books themselves. It seemed like "the donation" concept was an opportunity for them to sell bunch of childrens books at "full" price. The children get overpriced books and Borders takes ALL the profit. Next time, I'll donate again only if Borders does a matching program, where for every book I buy, they donate one themselves. I just went to Borders in the White Flint Mall in Rockville, MD and bought a book. The sales person asked if I wanted to donate a book for children. So, I purchased another book to donate — a thin Dr. Seuss book. I thought it would be a few dollars, but when I looked at the receipt after coming out of the bookstore, I noticed that the book was about $10. That’s not so bad for giving to charity, but I became quite irritated after thinking about it a while because the $10 wasn’t going to the children. It was going to Borders and their profit pot. I’m sure it didn’t cost Borders $10 to acquire the book and Borders wasn’t donating any of the books themselves. It seemed like “the donation” concept was an opportunity for them to sell bunch of childrens books at “full” price. The children get overpriced books and Borders takes ALL the profit. Next time, I’ll donate again only if Borders does a matching program, where for every book I buy, they donate one themselves.

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