Comments on: Safeway Checkout Promotion for Philanthropy http://www.businessgivingstrategies.com/2008/03/16/safeway-checkout-promotion-for-philanthropy/ Tips, Tools and Strategies for Strategic Business Philanthropy Fri, 12 Mar 2010 04:54:11 -0700 http://wordpress.org/?v=2.8.4 hourly 1 By: Selfish Giving » Cause Marketing Sampler http://www.businessgivingstrategies.com/2008/03/16/safeway-checkout-promotion-for-philanthropy/comment-page-1/#comment-23 Selfish Giving » Cause Marketing Sampler Tue, 13 May 2008 14:32:08 +0000 http://bnconnections.wordpress.com/?p=88#comment-23 [...] of point-of-sale programs, Sue Hyatt, The Business Philanthropy Coach, has a good post on being asked at Safeway to “round-up” her purchase total with the [...] [...] of point-of-sale programs, Sue Hyatt, The Business Philanthropy Coach, has a good post on being asked at Safeway to “round-up” her purchase total with the [...]

]]> By: Jane Goewey http://www.businessgivingstrategies.com/2008/03/16/safeway-checkout-promotion-for-philanthropy/comment-page-1/#comment-22 Jane Goewey Wed, 23 Apr 2008 17:02:22 +0000 http://bnconnections.wordpress.com/?p=88#comment-22 Hi Susan I was so happy read your posting about the Safeway checkout promotion, and the question you posted to Retailers and Charities about this type of round-up checkout process. Our company, Change Round-Up® actually provides a round-up service to online retailers in which we do just that. We create a virtual "spare change jar" for online retailers. At the point of checkout, customers are asked if they would like to "round up" their purchase to the next dollar (or higher) and donate the "spare change" to one of the charities on the site. The retailers choose which charities they would like to support (we suggest limiting it to 5) and then the customer can choose whichever charity they would like to donate their spare change to. We are currently reaching out to the entire online retail industry to try to provide an easy and efficient means for their customers to donate. We have been overwhelmed with the success of the program to date, with some of our women's based online retail sites experiencing as high as 70% of customers donating, and the overall average donation for all of our retailers is running at $1.20! We have been thrilled with the results and look forward to matching many wonderful charities with online retailers and generating millions of dollars in new donations for them. Our service is free to online retailers, and there is no out of pocket cost for the charities, allowing more funds to stay within the charities, and allocated toward their core mission. Also, the service provides a very visible way for retailers to support charities by facilitating the donation process with every transaction. We would welcome any online retailer, or charity that would like to use our service to please feel free to check out our site at www.changeroundup.com, and please contact us. Together we can truly make a difference for those in need. Thank you. Jane Goewey CMO Change Round-Up Hi Susan
I was so happy read your posting about the Safeway checkout promotion, and the question you posted to Retailers and Charities about this type of round-up checkout process.

Our company, Change Round-Up® actually provides a round-up service to online retailers in which we do just that. We create a virtual “spare change jar” for online retailers. At the point of checkout, customers are asked if they would like to “round up” their purchase to the next dollar (or higher) and donate the “spare change” to one of the charities on the site. The retailers choose which charities they would like to support (we suggest limiting it to 5) and then the customer can choose whichever charity they would like to donate their spare change to.

We are currently reaching out to the entire online retail industry to try to provide an easy and efficient means for their customers to donate.

We have been overwhelmed with the success of the program to date, with some of our women’s based online retail sites experiencing as high as 70% of customers donating, and the overall average donation for all of our retailers is running at $1.20! We have been thrilled with the results and look forward to matching many wonderful charities with online retailers and generating millions of dollars in new donations for them.

Our service is free to online retailers, and there is no out of pocket cost for the charities, allowing more funds to stay within the charities, and allocated toward their core mission. Also, the service provides a very visible way for retailers to support charities by facilitating the donation process with every transaction.

We would welcome any online retailer, or charity that would like to use our service to please feel free to check out our site at http://www.changeroundup.com, and please contact us. Together we can truly make a difference for those in need.
Thank you.
Jane Goewey CMO Change Round-Up

]]> By: Joe http://www.businessgivingstrategies.com/2008/03/16/safeway-checkout-promotion-for-philanthropy/comment-page-1/#comment-21 Joe Sun, 16 Mar 2008 22:13:20 +0000 http://bnconnections.wordpress.com/?p=88#comment-21 Hey Susan, I've done a lot of point of sale programs, but never a round up program. Wrote a recent post on whether incentives motivate cashiers to make the all important ask. Check it out at www.selfishgiving.com. Joe Hey Susan, I’ve done a lot of point of sale programs, but never a round up program. Wrote a recent post on whether incentives motivate cashiers to make the all important ask. Check it out at http://www.selfishgiving.com. Joe

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